Schwartz Public Relations takes over communication activities for the supplier experience management platform Alkemics with immediate effect. The Munich-based tech PR specialist will increase the awareness of the European company, headquartered in Paris and thus support the establishment of a presence in the DACH region. In addition, it will be the agency’s task to communicate around the company’s rebranding after it had been acquired by the US-based product information management (PIM) platform Salsify.