The way a company communicates has a decisive influence on how it is perceived by the public. Communication is becoming more and more granular, as more, different and changing stakeholders are involved in the decision-making or opinion-forming process today.
We master the operational implementation at various levels – earned, paid, owned, shared. And advise our customers strategically so as not to lose sight of the big picture. What is the objective of a measure? How does the company want to position itself? Who are the right addressees and what is the right tonality? How can communication activities be integrated? And when has the goal been achieved?