Schwartz Public Relations wins back Malwarebytes, one of the world’s leading cybersecurity providers, as a client. The two companies already worked together successfully from 2016 to 2021. After a brief interruption, the cybersecurity company is now once again transferring the budget for its German-language product and corporate PR to the Munich-based tech PR agency. The goal is to further strengthen Malwarebytes’ visibility in the DACH market as well as to position Malwarebytes as a recognized expert in the field of cyber security. The agency’s task here includes strategic consulting as well as operational implementation in the areas of content, media and influencer relations.
Malwarebytes’ mission is to rid the world of malware. With effective, intuitive and comprehensive solutions, Malwarebytes offers both private users and companies protection against malware and other cyber threats. Malwarebytes differentiates itself from other vendors with proprietary heuristics technology that has removed more than five billion threats from computers worldwide. Headquartered in California, USA, with offices in Europe and Asia, the company was founded in 2008 and has a world-class team of threat researchers and security experts.
“We have missed Schwartz PR greatly over the past year, so we are thrilled to be working with the agency again,” said Lisette Rauwendaal, Director Corporate Communications & Social Impact at Malwarebytes. “We value Schwartz PR as a strategic communications partner in Germany and fully trust the in-depth experience of the consulting team in the field of IT security. Together, we will again pursue the goal of placing Malwarebytes as an opinion leader in the region in the future.”
Christoph Schwartz, founder and owner of Schwartz Public Relations, adds, “The topic of cybersecurity is currently more important than ever. We are therefore very pleased to be able to advise Malwarebytes with our many years of expertise in media relations and communications for the IT security industry and to provide PR support.”