• 01.07.2021

Schwartz PR wins Alexandra Krohn as consultant

Munich-based PR agency expands IT/technology unit with experienced communications expert.

München 01.07.2021 /

Schwartz Public Relations, recently named “Best Agency To Work For 2021” in EMEA by PRovoke, has gained another experienced consultant for its team: Since June, Alexandra Krohn (36) has been strengthening the IT/Technology unit of the Munich PR agency as a senior consultant. She will primarily look after clients from the areas of enterprise IT, data services and IT security.

Krohn spent her studies in England, Germany and France and obtained international degrees in Media and Communication Studies (BSc; Loughborough University, UK) and Psychology in the Learning Sciences (MSc; Ludwigs-Maximilans-Universität Munich). Prior to this, she worked for five years at the Munich PR agency Akima Media, where she was responsible for international medium-sized clients and corporations in the technology sector. In addition to strategic consulting, text conception and account management, she was responsible for corporate PR as well as product PR for various B2B companies. In the meantime, the Rhineland-Palatinate native with North German roots established PR at EQS Group, a provider of regulatory technologies (RegTech) in the areas of corporate compliance and investor relations, and successfully built up a broad international media network here.

“The step from the company back to the agency was a very conscious one. I wanted to become more versatile in my communications work again and serve different client requirements. This benefits myself, the agency and, last but not least, each individual client, as I think outside the box in my work every day and can set completely new impulses due to the diversity. Schwartz PR has a reputation for professionalism and high quality advice, both on the corporate side and among employees. I share a common understanding of PR with Schwartz PR, the high standards we set for our communication and consulting services, but also the ethos of collegial, appreciative cooperation. I look forward to many successful projects together,” says Alexandra Krohn.

Christoph Schwartz, agency owner of Schwartz Public Relations, is pleased about the agency growth: “Despite the ongoing pandemic, we have had a very successful start into the new year and have won numerous new clients. We are therefore expanding our team significantly and are very pleased that with Alexandra we have been able to win over an extremely experienced consultant with a broad range of topics and skills.”

About Schwartz PR

Munich based agency Schwartz Public Relations focuses on public relations services and consulting for German and international companies in the technology and service sectors and is one of the four leading agencies in this segment in Germany.

The agency offers its clients the entire range of communicational tools - from corporate communications, social media and product PR to internal communications and crisis communications as well as web content creation and content marketing. Schwartz Public Relations was founded in 1994 by Christoph Schwartz in Munich and is the exclusive DACH partner of the international PR network Eurocom Worldwide. In 2016, 2017, 2019, 2020, 2021, 2022 and 2023 Schwartz PR was recognized as “Best Consultancy To Work For” in EMEA by the Sabre Awards.

Press contact

Schwartz Public Relations
Sendlinger Straße 42A
D-80331 Munich


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